It's always tricky to list perceived positive attributes about yourself. However I do believe it serves a website well to spell out elements that help potential business partners to decide whether a product or service is suitable for their needs.

With this in mind, here's some key reasons why I might be the right choice for your project...

Committed to getting the job done

I have never given up on a project once it has started for reasons other than contract expiry or relocation of the project team. This is why my CV and the 'UX project experience' section of this site is full of successfully completed projects, where commitment and determination have helped win the day.

Safe pair of hands based on solid design process

I'm a strong believer that complex digital projects should ideally commence following a considered research and planning phase, with due care and attention applied to change management and project scope as the project progresses.

A clear definition of what the project is seeking to achieve (including prioritised business goals) and a good understanding of the intended audience(s) puts the design process on a sure footing and allows me to move forward in total confidence.

I have learned to recognise where a decision is of greater importance and to ensure that sufficient effort is applied so that the right course of action is taken.

Interpersonal business skills

Prior to focusing my career on the design and production of websites / and applications in late 2001, and following my business degree, I spent 8 years working in a variety of customer focused business roles including sales, account management and project management, generally involved in the delivery of business solutions. During this period I worked with some of the worlds' most prominent organisations, as well as a wide variety of SMEs.

Politically savvy

Working within large organisations brings inevitable exposure to political sensitivities. Sufficient relevant experience of this has helped me to fine tune my political instincts and to navigate through internal politics when necessary.

Wide range of web skills

As described within the 'Skill set' section of this site I have a wide ranging web based skill set allowing me to fully appreciate all aspects of a design solution. This can prove invaluable when seeking to ensure that the best all round design solution is implemented without causing any design/development/accessibility/usability/SEO headaches.

Wide range of digital project experience

As demonstrated in the 'Recent UX / IA section' of this site, I have worked on a wide range of web / application design/redesign projects, providing me with valuable insight and knowledge. Needless to say, this knowledge can (and is) often called upon during the more challenging aspects of new projects.

Bridge between creative and usability

I'm well aware of the conflicts that can arise between the need to innovate and push boundries, and the need to ensure a solution is highly usable and easy to interact with. Careful negotiation and mediation is often required to ensure that the best all round solution is found (and that egos are not overly bruised). I believe that I have sufficient understanding of both disciplines to be able to help navigate a project through to a suitably balanced solution.

Flexible availability

I always do my best to fit in the with project time scales. I have completed last minute single day assignments, as well as longer term projects lasting up to 2 years. I'm also happy to consider (depending on my availability) part-time assignments whereby it may suit my client for me to commit to a given number of days per week for a given number of weeks/months.

I hope that this page has provided information that will help you to decide whether or not I might be the right person to help on a forthcoming project. If you'd like any further information please don't hesitate to get in touch.

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